Main Brief
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SOP Contact
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Pipeline
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Outlet Map
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Icosa Network
City Pages Index

TPJG CONSORTIUM

Organizational Proposal — Operations + Growth Dual-Team Structure
Departments
🏠 RE Operations D1
  • Funnel management & Top 40
  • Transaction coordination
  • SOPs & coaching cadence
  • Client-facing chatbot

🎨 Branding Engine D2
  • Brand identity & guidelines
  • Listing creative assets
  • Luxury positioning
  • AEO (Answer Engine Opt.)
📣 Marketing & Dist. D3
  • Social media management
  • Print & MLS syndication
  • Events & open houses
  • Campaign management

🔍 Research & Intel D4
  • Competitive analysis
  • Academy curriculum
  • AI landscape monitoring
  • Vesica market positioning
💰 Finance & Capital D5
  • Bookkeeping & QB replacement
  • M1/Plex tracking
  • Tax strategy
  • Cash flow forecasting
  • Entity structure planning
Structure

⚙ Operations COO

Strategy, infrastructure, systems
  • Branding Engine
  • Research & Intelligence
  • Finance & Capital
  • Vesica (platform)
  • Infrastructure & DevOps

⚡ Torrent CRO

Revenue, execution, production
  • Real Estate Operations
  • Marketing & Distribution
  • Icosa / Space City
  • Team Coaching
🌐 Icosa / Space City Network

City-specific websites, partner referral system, lead routing engine, network expansion to new markets.

⚖ Vesica / BrokerOS

White-label RE framework, productized TPJG stack, AI-powered operations, SaaS revenue model.

Weekly
  1. Touches (contact pts/agent)
  2. Referrals In (new leads)
  3. Top 40 Contact Rate (%)
  4. Self-Grade (/5)
Monthly
  1. Closed Deals
  2. Volume ($)
  3. Active Pipeline
  4. 70% Rule (repeat/referral)
Quarterly
  1. Revenue vs Goal
  2. Vesica Milestone
Operations & Principles
Pipeline Meeting System
Daily Standup
M–F, 15–20 min. Priorities, blockers, quick wins.
Pipeline Review
M/W/F, 30 min. Deal status, next actions, lead health.
Weekly Strategy
Friday, 45–60 min. Wins, lessons, next-week plan.
The right conversation, at the right time, for the right reason.
24/7 Operations
☀️ Morning
Lead follow-ups, Top 40 calls, standup
Day
Showings, appointments, deal work
🌙 Evening
AI content, listing prep, research
🤖 Overnight (AI)
Lead nurture, scheduling, analytics
Humans by day. AI by night. Always building.
Golden Rules
🔥 Speed Matters
First contact 5–15 min during biz hours.
💰 70% Rule
70% revenue from repeat & referral.
📈 Top 40 Always
Top 40 touched every single week.
📝 No Timeline = Nurture
No timeline? Goes to nurture. Protect airtime.
Every Lead Has Next Step
Every person discussed gets an action assigned.
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